Kaylea Skutka, a dedicated student at Anderson University, is passionate about blending academic pursuits with hands-on experiences. Engaging in dynamic roles, she has actively contributed to various research and marketing initiatives.
In her capacity as a researcher, Kaylea collaborated with development teams, digital experience experts, and role advocates to conduct comprehensive investigations into products and services. Her efforts resulted in the creation of background documents that provided valuable insights for informed decision-making.
As a skilled marketer, Kaylea demonstrated her prowess by crafting marketing briefs and corresponding presentation decks. These materials were strategically designed to enhance products and serve as effective sales tools for client-facing teams, particularly in engagements with Retirement Plan Consultants and Plan Sponsors.
An analytical thinker, Kaylea diligently tracks the growth and success rates of campaigns, providing valuable metrics that contribute to strategic decision-making. Her multifaceted skill set and commitment to excellence make her a valuable asset in both academic and professional spheres.